Expected Earnings of Jannat 2 on Day 1 should be about 11 croresJannat 2, as expected, has managed to bag a bumper opening for itself. The initial report coming in, stated that the average occupancy was somewhere in the region 70-80%. If the trend continues, the movie is all set to rank itself as one of the highest earners of 2012.
Turnout was a bit on the lower side for multiplexes as compared to single screens. This is expected to improve though; over the weekends.
Super star-cast, chart topping music and well marketed promotion, has enabled Jannat 2 to garner such a grand opening. The hype and positive word-of-mouth publicity; are also expected to assist the film over the next few weeks. The release of YRF banner movie Ishaqzaade next Friday is not bound to create any sort of obstacle for Jannat 2.
Bhatt Camp has released both movies of the Jannat series around the IPL time. By the look of things, it’s safe to say that both the movies will emerge as super-hits. The confidence shown by the Bhatt’s in both these movies, has worked; and Jannat 2 may even go on to gross more than its prequel. It’s safe to assume that Jannat 2 will emerge as one of the highest earners of this year.
